Business development is always "channel-dominated", and vigorous ways of opening a shop is becoming the foundation of a brand as well as the performance improvement of retail shops. How to find and make use of new channel with full opportunity? The summit will provide you with the most valuable development guidance and the cooperative business opportunities for shop opening and brand development.
The evolution of consuming behavior, the adjustment of urban business district, and the change of enterprise's competition create more choices for shop opening. Channel development and selection becoming the most important factor for the sustainable growth of retail shops.
According to the incomplete statistics of China Shopping Center Development Association of Mall China, by the end of 2011, the number of shopping center will reach 2795, the number will exceed 3300 by 2015; the rapid growth of shopping center will determine the future market share of all kinds of brand stores, will influence the scale performance of the retail brand.
From opening street-shops to entering department stores and supermarkets, up to now, more to choose to open shops in shopping center, all of these reflect the inseparable relationship among consumption, brand development and shopping center channel.
Discovering the latest features of contemporary channel development, finding out the business opportunities between shopping center and retail brand, playing shopping center channel function, magnifying the scale of shop and brand, increasing operation efficiency, all mentioned above are the strategic proposition that cannot be ignored by each retailer.
The summit will collect all resources and business opportunities of China and Asia-pacific commercial real estate mainstream projects and retail brands, together with design and consulting companies.
Confirmed speakers
