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| HOME -> About MCN -> President's Report |
| ASM Training System |
In 2003 Mall China piloted its Accredited Shopping Center Manager training program and launched the first Development training course. Based on years of pilot experience and opinions of industry professionals and experts, combined with foreign teaching materials and curriculum of other international associations, Mall China Information Center confirmed Accredited Shopping Center Manager Training Program and its assessment approaches, and officially introduced ASM five professional training courses and five authoritative accreditations accordingly.
Mall China Accredited Shopping Center Manager (ASM) training program includes 5 professional training courses and an authoritative accreditation system – Accredited Development Manager (ADM), Accredited Leasing Manager (ALM), Accredited Operation Manager (AOM) and Accredited Marketing Manager (AMM). Lectured by well-known local and foreign experts, the training courses attract numerous industry players many of who has been at senior positions in major Chinese retail property and shopping center projects. |
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